Weekend Favs March 25

Weekend Favs March 25 written by Felipe Orrego read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took…

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The 7 Best Ecommerce Marketing Channels for New Store Owners

Here’s the thing about digital marketing channels: there’s no shortage of them out there, but as a new store owner, you cannot afford to be on every one. Nor do you have the time to figure out which ones are best for you. This troubling image concepts what it feels like to be a new ecommerce store owner. So, we’re going to save you hours by sharing the top seven ecommerce marketing channels for new…

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Exploring The Art Of Messaging

Exploring The Art Of Messaging written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Henry Adaso In this episode of the Duct Tape Marketing Podcast, I interview Henry Adaso. Henry Adaso is an award-winning marketing leader with over 15 years of experience. A former music journalist, he is a natural storyteller and an innovative marketer. He is currently head of marketing for CEMEX USA and the author of three books, including his…

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Redefining Strength: How Anxiety Can Be a Leadership Asset

Redefining Strength: How Anxiety Can Be a Leadership Asset written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Morra Aarons-Mele In this episode of the Duct Tape Marketing Podcast, I interview Morra Aarons-Mele. She is the host of The Anxious Achiever, a top-10 management podcast that helps people rethink the relationship between their mental health and their leadership. Morra founded Women Online and The Mission List, an award-winning digital-consulting firm and influencer marketing…

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Experimentation vs Testing in PPC Campaigns: Dos, Dont’s & Key Differences

There are certain facets of marketing that have always seemed to capture more attention than others in regards to growing your business online. One of these is testing. This adherence (and some might conclude, obsession) with data is not confined solely to the marketing world, as it seems most aspects of society have transformed into “data-driven” models. Data-driven decision-making in marketing is incredibly valuable, but there is a time and place for everything, and marketing…

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How To Scale Your B2B Marketing Strategy

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast, I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT.  Previously he founded and grew a marketing agency, and pivoted it into a SaaS company, growing it into one of the top three or four companies in its…

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Weekend Favs March 18

Weekend Favs March 18 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took…

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