Privacy’s Impact on Facebook Ad Targeting (+8 Tips to Succeed)

Facebook has been a crazy powerful advertising platform for nearly 10 years now. It’s part of the duopoly most companies talk about, along with Google Ads, as they are the easiest platforms to get started with in advertising. Over the years, the targeting options have gotten super granular to help you better reach your potential customers. But in recent years, privacy laws and other considerations have caused Facebook’s targeting options to undergo quite a number of…

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8 Free Social Media Marketing Courses That Won’t Put You to Sleep

More than half of the world’s population uses social media today for just about every aspect of life. This makes it a staple in any digital marketing strategy, but with multiple rapidly evolving platforms, it’s a bit of a beast to harness for business growth. The other problem, as you’ll soon learn, is that finding a free social media marketing course that is actually worth your time is harder than it should be.  Which is why I’m excited to share with…

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10 Technology and Social Media Documentaries For Marketers

Are you one of those people whose eyes glaze over every time they read about crafting the perfect marketing campaign or embracing technologies? Then you’re not the only one. Many of us prefer visual learning. When used correctly, it’s a powerful technique enabling our brains to make cognitive connections. Visual learning also provides flexibility, allowing […] …

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The Unstoppable CEO – The Ultimate Marketing Engine

The Unstoppable CEO – The Ultimate Marketing Engine written by John Jantsch read more at Duct Tape Marketing Any business can grow and scale in good times. Can your business thrive and survive through tough times? Modern marketing isn’t about tactics anymore, it’s about transformation over transaction. Learn how to create happier customers by helping them transform, and then watch as those customers drive your referral engine to new heights. In this episode of the…

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Delivering Happiness At Work And Beyond

Delivering Happiness At Work And Beyond written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jenn Lim In this episode of the Duct Tape Marketing Podcast, I interview Jen Limm. Jen is the CEO of Delivering Happiness, a company she and Tony Hsieh (the late CEO of Zappos.com) co-founded to create happier company cultures for a more profitable and sustainable approach to business. She’s also the author of Beyond Happiness: How…

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How to Edit TikTok Videos

TikTok is absolutely huge right now—and will be long into the future.  It has almost 100 million monthly active users in the U.S. alone, and is one of the most downloaded apps on the App Store, topping giants like YouTube, Instagram, and WhatsApp. Why has it become so popular? TikTok has boomed due to the […] …

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9 AI Tools for Successful Marketing Funnels

Customer engagement has quickly become a widespread use for AI in the retail industry and beyond. With more customers expecting a hyper-personalized, real-time experience, the demand for AI technology in marketing has never been greater. It makes sense, then, that so many marketing AI tools and software are targeting the conversion funnel. From lead generation […] …

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