30 Jul

How To Use Business Storytelling To Captivate Any Audience

Marketing0 Comments

How To Use Business Storytelling To Captivate Any Audience written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Janine Kurnoff In this episode of the Duct Tape Marketing Podcast, I interview Janine Kurnoff. Janine is the co-founder of The Presentation Co and co-author of Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for Any Audience 1st Edition. Key Takeaway: We’re living in a really noisy time where we’re constantly…

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30 Jul

How to Use Milestones to Map Your Customer Journey

Marketing0 Comments

How to Use Milestones to Map Your Customer Journey written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show where I’m talking about some of the concepts in my newest book, The Ultimate Marketing Engine: Five Steps to Ridiculously Consistent Growth. Key Takeaway: In a previous episode, I talk about creating a Customer Success Track. And…

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29 Jul

Content Strategy: What Is It & How to Develop One [2021]

Analytics0 Comments

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy.  Your content strategy should focus on producing quality content, engaging with your audience, and measuring your successes and failures. Don’t simply churn out content for content’s sake.  […] …

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29 Jul

A Complete Guide to Outbound Marketing

Analytics, Marketing0 Comments

Is outbound marketing right for your business? How do you decide which strategies are going to help you grow your brand? If you’ve got questions about outbound, then you’ve come to the right place. What Is Outbound Marketing? Outbound marketing is where you (the business) initiate conversations with your customers to attract them to your […] …

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