Increase Customer Engagement
If you have a website, you need to know what bots are and how they can find your site, as well as what they can do (either intentionally or indirectly) to cause frustration to your online marketing efforts. Blocking bots may be a necessity to protect your site’s speed, users, and security. Let’s talk about […] …
Read MoreHow can marketers create content that the sales team actually uses? The answer lies in collaboration and consolidation. Learn more about better sales content in this article. Read the full article at MarketingProfs
Read MoreMarketing amplification depends on expanding reach through conversations, which is why podcasts are an ideal tool. But there is no perfect formula to ensure that your brand podcast will be a success. There are do’s and don’ts, however. Here are five of the don’ts. Read the full article at MarketingProfs
Read MoreMost B2B marketers say they do not spend enough time on content amplification, according to recent research from Converge. Read the full article at MarketingProfs
Read MoreWhen you’re writing emails all day, every day for work and for life, it’s easy to take shortcuts. Skip a signature, forego the proofread—we’ve all done that. But when it comes to your email copywriting in your marketing, you can’t afford to. The average return on investment for email marketing is $42 for every $1 spent. That’s huge for any business. Email marketing, still incredibly effective. In this post, we’ll cover everything you need to…
Read MoreWix takes the prize for simplifying the process of making a website. Its drag-and-drop interface, hundreds of apps, and flexible pricing options mean anybody can whip up a website without breaking a sweat. Squarespace has a better selection of design templates, though its customization options require more technical confidence. Squarespace outperforms Wix’s blogging and ecommerce […] …
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