Increase Customer Engagement
Weekend Favs March 20 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…
Read MoreHave you ever been stuck doing a repetitive task and wish you could automate your process? Are you tired of spending time searching for an appropriate extension, only to be met with an empty search result page? Luckily, if you’re a Chrome user, you can create a Chrome extension in just eight simple steps. How […] …
Read MoreFinding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? Your customers are individuals, but they also belong to a group based on what […] …
Read MoreThe baby boomer generation may seem like an afterthought when you put together the target audience for your paid marketing campaigns, but they still hold a lot of the country’s wealth and remain a key purchasing demographic. When Was the Baby Boomer Generation Born? Baby boomers were born between 1946 and 1964. This generation still […] …
Read MoreIt’s go time! Your marketing campaigns have paid off and you’ve been inundated with fresh leads to hopefully turn into sales. That last part hinges on your ability to strategically and effectively follow up on those leads without letting any fall by the wayside or scare them off by coming on too strongly. And effectively following up means doing so multiple times. According to Marketing Donut, 80% of sales leads require five follow-ups after the…
Read MoreWhat is Duct Tape Marketing? written by John Jantsch read more at Duct Tape Marketing More than anything Duct Tape Marketing is an idea that started with the belief that marketing is a system and in order to operate that system, there must be a very clear point of view about how to build a remarkable business. I started my little marketing adventure over 30 years ago as a traditional marketing agency and soon found…
Read MoreA Roadmap To Financial Success And Fulfillment written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Lee Dumas In this episode of the Duct Tape Marketing Podcast, I interview John Lee Dumas. John is the founder and host of the award-winning podcast Entrepreneurs on Fire. He’s the creator of The Freedom Journal: Accomplish Your #1 Goal in 100 Days, and he has his first upcoming book launching called The Common…
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