Increase Customer Engagement
You’ve created a funnel, but it’s not working. Now what? If you thought you could set it and forget it, you’ve got another thing coming. That’s where funnel optimization comes in. Maximizing your conversion funnels can only happen when you experiment with each element of customer interaction, dig deep into the analytics and then optimize […]
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WordPress popup plugins are one of the best ways to maximize your site’s effectiveness. Easy to use and implement, popups help to enhance your messaging and convert leads. You can use them in many ways, including to upsell products, drive newsletter signups, and more. A WordPress popup plugin can help to increase your return on […]
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Most of you will have heard the term SEO thrown around in relation to digital marketing, online businesses, or internet circles in general. Regardless, you’d be surprised how many people simply remember those three letters but never really understand what they mean. If that’s you, we’ve got you covered, and if this is your first time coming across the phrase, then you’re in luck. In this post, you’re going to learn everything you need to…
Read MoreYears ago, ads using Facebook’s traffic objective were so cheap that site owners could make money just by driving traffic to pages with display advertising. It’s a strategy known as Facebook ad arbitrage. But as ad costs have risen, it’s also a strategy that’s essentially extinct. Of course, the “traffic” objective still has its uses in 2021. Some sites use it to bring top-of-funnel awareness to their product or service. Others still use a form of arbitrage,…
Read MoreIf you are reading this post because your site’s been hacked, download Sucuri now and get the company’s help completely removing the problem. For everyone else, Wordfence is my top recommendation for most users to prevent an attack. A security breach on your WordPress site can kill your business instantly. All the hard work you […]
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Imagine you’re walking in a mall and receive a Starbucks coupon on your smartphone. You look up to see a Starbucks shop. This scenario may encourage you to visit the outlet, learn about the promo, and use the coupon. With geofencing marketing, or location-based marketing, this convenient strategy turns into a reality. How can you […]
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