28 Aug

Why LSI Keywords are Crucial to SEO and Content Marketing

How To0 Comments

Gone are the days when marketers were obsessed over a single keyword in an effort to get good rankings. Today, the key to crafting amazing content is context. And for good reason: over 15% of Google’s daily searches are new terms that users have never searched before. And with trillions of searches being conducted every year, that adds up to a lot of new queries. Source: Visual Capitalist With Googlers finding so many different and unique ways…

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28 Aug

Do You Rent or Own Your Marketing?

Marketing0 Comments

Do You Rent or Own Your Marketing? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I would like to discuss a new program at Duct Tape Marketing. Around the beginning of the year, I wrote my predictions for 2020. Now no one could have predicted where we are today. But one of my predictions that is starting to come…

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26 Aug

How to Choose The Right PPC Agency

Analytics0 Comments

In 2017, PPC advertisers invested over $10 billion dollars.  If you stacked that many $100 dollar bills on top of each other, you’d have a nearly seven-mile tall tower of money. So, that’s a TON of money.  But year after year, global ad spend across every major PPC channel is growing even higher.  Source: Statistica […]
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