Creating Promotional Products That Make an Impact

Creating Promotional Products That Make an Impact written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mark Graham & Bobby Lehew On this episode of the Duct Tape Marketing Podcast, I sit down with Mark Graham and Bobby Lehew of commonsku. Graham is commonsku’s president and Chief Brand Officer and Lehew is Chief Content Officer of the company that creates software for the promotional products industry. Promotional products are one of…

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How COVID-19 Is Shaping Google Search Trends & Patterns [Data]

The coronavirus pandemic will define 2020. As we continue to see the outbreak spread and governments and businesses respond to COVID-19, we’ve seen changes in every aspect of our daily life. Even on the Google SERP, we’ve seen large shifts in the way people search during this crisis. Advertisers know all too well that COVID-19 has impacted many industries’ PPC campaigns, but understanding how to adjust to these rapidly changing trends can help keep our…

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How to Accelerate Your Marketing Consulting Business

How to Accelerate Your Marketing Consulting Business written by John Jantsch read more at Duct Tape Marketing Free course teaches new and existing marketing consultants how to accelerate their growth and profit. – Enroll here – https://ducttapecoach.com Certain practices go into creating a highly profitable marketing consulting or coaching practice. Most people focus on the doing part – Doing the work to get a client, any client, and then pivoting to the doing part of…

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Use Design Thinking to Solve Your Next Marketing Problem: Here’s How

Next time you meet a UX designer, ask them to describe what they do for a living. Not necessarily because UX design is extremely interesting—it is, but I’m biased. Ask because, unlike most professions, UX designers almost always have an idiosyncratic and evolving description of their position. This discrepancy arises not because we designers inherently possess broadly differing beliefs about what UX design encompasses; it’s because UX design can be used for so many different…

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Weekend Favs March 28

Weekend Favs March 28 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…

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