Ian Altman’s Same Side Selling Podcast – The Self-Reliant Entrepreneur

Ian Altman’s Same Side Selling Podcast – The Self-Reliant Entrepreneur written by John Jantsch read more at Duct Tape Marketing Anyone working today can benefit from cultivating self-reliance. Entrepreneur and marketing expert John Jantsch hopes to help people develop the habit of self-reliance in his latest book, The Self-Reliant Entrepreneur, due out on October 22, 2019. In this episode of the Same Side Selling Podcast with Ian Altman, Jantsch shares the key stages to becoming…

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Weekend Favs October 19

Weekend Favs October 19 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…

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Optimization Expert Flint McGlaughlin Rapidly Diagnoses Pages LIVE in Real-Time

(This article was originally published in the MarketingExperiments email newsletter.) You are at your best in marketing when you visit other people’s websites as a customer, not a marketer. Think about it. When you are off work and visiting websites in search of a product you wish to purchase, your mind freely criticizes poorly-designed webpages with unclear or unconvincing value propositions. On the other hand, when you’re contributing to a page as a marketer, you have…

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New Audience Targeting Options Coming to Google Search

Great news, search advertisers: In preparation for the rapidly approaching holiday season, Google has announced two new ways to reach your target audience with your text ads. With the help of affinity audiences and seasonal event segments for in-market audiences, you’ll be able to get your best messaging in front of high-quality prospects with ease. Via Google. Let’s take a closer look at each of the new targeting options—both of which will arrive in your…

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