How To Use Google Keyword Planner

Worried about your first steps into SEO? There’s a lot to think about, that’s for sure. For example, you may be thinking keyword research is essential, but a drag on your workflow. You’re not entirely wrong, but I can make sure you have the tools to speed the research time up. The Google Keyword Planner […] …

Read More

7 Things I Wish I Knew When I Started in PPC

It was well over 10 years ago that I got my first job in paid advertising. I was fresh out of college and applied for a job as an “online marketing assistant.” On my first day, they sat me down in front of Google AdWords Editor (yes, it was still called AdWords then) and I was on my way. I have learned quite a number of things since then and some of them really could…

Read More

How To Win Friends And Manage Remotely

How To Win Friends And Manage Remotely written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with McKenna Sweazey In this episode of the Duct Tape Marketing Podcast, I interview McKenna Sweazey. Mckenna’s global marketing career has spanned the spectrum of start-ups to corporations. McKenna’s own management experience, leading teams around the world, has provided the foundation for her speaking and coaching, around a structured approach to this new world of remote-first…

Read More

The Best Time to Post on Facebook in 2022 (+Why It Matters)

Have you ever gotten one of those accidental haircuts where you can’t tell if you look chic and edgy or completely insane? Then you ask three friends and you get three really different answers? Asking when’s the best time to post on Facebook is kind of like that. There are countless studies based on different criteria like engagement data, expert opinions, and more. So how do you get a clear answer for your business? In this…

Read More

Google Is A Child (And We Need To Learn To Educate It)

Google Is A Child (And We Need To Learn To Educate It) written by Sara Nay read more at Duct Tape Marketing About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here! About this episode:…

Read More