21
May
20
May
Generating referrals is your highest payoff activity right now
Generating referrals is your highest payoff activity right now written by John Jantsch read more at Duct Tape Marketing Many businesses have been displaced during this game-changing pandemic. I hope that you are not one of them. One of the things, however, that few people are talking about is that the massive changes being experienced by businesses are also being experienced by customers. In other words, buyers are being displaced from long-time providers or simply…
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19
May
How to Improve Your Customer’s Journey
How to Improve Your Customer’s Journey written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In today’s podcast, I want to talk with you about something I’ve been thinking about a lot. It’s actually one of the key elements in my next book. But first, let’s start with some back story. In the 80s, there was a brand that became a cultural hit called Members Only. Yes, I had…
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19
May
5 Types of Video That Improves Marketing Content
5 Types of Video That Improves Marketing Content written by John Jantsch read more at Duct Tape Marketing Video content is a hot topic in marketing circles. We’ve been seeing studies for years now that video is the way people want to consume content. Search engines continue to reward businesses with video on their homepage with additional traffic. So if you haven’t yet embraced video, now is the time to start. Oftentimes when people think…
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