Driving Innovation with Business Testing
Driving Innovation with Business Testing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Alex Osterwalder Today on the Duct Tape Marketing Podcast I visit with business theorist, author, and speaker Alex Osterwalder. Every business wants to be innovative, but smart innovative ideas can’t be pulled out of the ether. Business testing is at the heart of developing new strategies that address customer needs and drive your business forward. Osterwalder has…
Read MoreWeekend Favs April 11
Weekend Favs April 11 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…
Read MoreUncovering New Possibilities in the World of Marketing
Uncovering New Possibilities in the World of Marketing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Ben Shapiro On today’s episode of the Duct Tape Marketing Podcast, I sit down with modern Renaissance entrepreneur Ben Shapiro. Shapiro got his start at eBay, where he served as their manager of business development and SEO. He then went on to found his own business and run marketing for a number of early…
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