Changing Minds in Sales, Marketing, and Business

Changing Minds in Sales, Marketing, and Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jonah Berger Podcast Transcript On this episode of the Duct Tape Marketing Podcast, I visit with author and Wharton School Professor Jonah Berger. Berger is the best-selling author of three books, including his latest The Catalyst: How to Change Anyone’s Mind. As an academic and a marketing expert, Berger has been studying human and consumer behavior…

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Eventual Millionaire – The Self-Reliant Entrepreneur

Eventual Millionaire – The Self-Reliant Entrepreneur written by John Jantsch read more at Duct Tape Marketing John Jantsch speaks with host Jaime Masters on her podcast the Eventual Millionaire about his latest book, The Self-Reliant Entrepreneur. Jantsch is well-known in the world of small business marketing, but his latest book is a departure for him. He wanted to move beyond the world of marketing how-tos and write a “why-to” for entrepreneurs. When we work on…

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Weekend Favs March 7

Weekend Favs March 7 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…

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