Weekend Favs March 30

Weekend Favs March 30 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…

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Why Your Marketing Must Be Led By Strategy First

Why Your Marketing Must Be Led By Strategy First written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch on Strategy First Marketing A lot of people use the term “marketing strategy,” when what they’re really talking about is marketing tactics. Strategy is not just a Facebook post or a paid search campaign or blog posts. Those are the tactics you use to execute your strategy. But if you don’t…

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Erasing Limits to Find Your Purpose

Erasing Limits to Find Your Purpose written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Laura Gassner Otting Podcast Transcript Today’s guest on the podcast is keynote speaker, author, and founder and Chief Catalyzing Officer at Limitless Possibility, Laura Gassner Otting. With a background in recruiting in the nonprofit sector, she has walked countless leaders through major career shifts and changes. This work prepared her for what she does now, speaking…

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