What is an SEO Consultant and What Do They Do?

Do you need a little help improving your rankings? Then you could use the services of an SEO consultant. Chances are you already know the basics of SEO, but are maybe struggling to get the results you want, especially with all the other work you have on your plate. An SEO consultant could be the […] …

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What Are Canonical Tags?

Itching to learn about canonical tags? First, let me explain why they’re relevant to your website ranking. There’s been a longstanding belief that Google penalizes duplicate content. In case you haven’t already heard, that’s not strictly true. As Google search advocate John Muller explains: “…it’s not so much that there’s a negative score associated with […] …

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Local SEO Keyword Research (Step-by-Step Guide)

Have you heard the line ‘ if you build it, they will come’? In case you don’t know, it’s from the late 80s Kevin Costner movie ‘Field of Dreams.’ It’s an inspiring quote, but when local business owners set up their websites, it doesn’t really hold true. They believe once they’re set up online, prospects […] …

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What Is Search Intent?

Have you been racking your brain trying to gain better visibility on Google? Chances are you’ve probably heard the term ‘search intent’ or keyword intent, or user intent, as some call it, while figuring out your basic SEO strategy. Whatever your preferred term, it all comes down to the same thing: when a person conducts […] …

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How To Use Google Keyword Planner

Worried about your first steps into SEO? There’s a lot to think about, that’s for sure. For example, you may be thinking keyword research is essential, but a drag on your workflow. You’re not entirely wrong, but I can make sure you have the tools to speed the research time up. The Google Keyword Planner […] …

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How to Use Ubersuggest for International SEO Strategy

Thinking about going international, but wondering whether you’ll sink or swim? As your business has been continually growing, you’ve decided it’s time to go global. The problem is, you’re worried about your pockets being deep enough for a global marketing budget. What if I told you a global presence was possible for any business? It’s […] …

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