Rethinking Innovation With A Simple 5-Step Framework

Rethinking Innovation With A Simple 5-Step Framework written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Carla Johnson In this episode of the Duct Tape Marketing Podcast, I interview Carla Johnson. Carla is a world-renowned storyteller, speaker, and author of a new book called RE:Think Innovation: How the World’s Most Prolific Innovators Come Up with Great Ideas that Deliver Extraordinary Outcomes. Having lived, worked, and keynote on five continents, she’s partnered…

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Create 6-Figure Months With Your Coaching And Education Business

Create 6-Figure Months With Your Coaching And Education Business written by Sara Nay read more at Duct Tape Marketing   Agency Spark Podcast with With Jason How The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here!…

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5 Ways to Convert Paid Ad Leads

As it becomes increasingly challenging to grow organic reach, more and more marketers are looking to paid ads. Since this monetary model is by no means novel, that means there’s a crowded space for these ads. You want to ensure your dollars dedicated to pay-per-click (PPC) are getting their money’s worth. Maybe you’ve written scintillating […] …

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The Marketer’s Guide To Medium

Are you searching for new audiences to tap into to grow your base? If you answered yes—and, let’s face it, all marketers are looking for new audiences—then you’ve come to the right place.  The platform offers marketers a unique opportunity to further brand recognition and grow their follower base in a somewhat unconventional form. Part […] …

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Google Marketing Livestream 2021: What You Really Need to Know

Huge thanks to PPC experts Susie Marino and Francine Rodriguez for their collaborative efforts on this roundup!  Google Marketing Live, a brief history: In 2019, we learned about Discovery Ads, Gallery Ads, and Max Conversion Value. In 2020, we learned that even Google couldn’t withstand a pandemic. In 2021, we learned that Alicia Keys hates being marketed to. All kidding aside, many would agree that the key takeaways from this year’s event are pretty ambiguous and confusing. We’ve been…

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9 Tools That Will Make Your Consulting Practice Run More Profitably

9 Tools That Will Make Your Consulting Practice Run More Profitably written by John Jantsch read more at Duct Tape Marketing There’s an overwhelming amount of tools out there. I’m here to cut through that noise and share with you some of the tools that I use to effectively run and scale my own consulting practice. I’m distilling down a list of my 9 favorite tools that will help make your life easier, grow your…

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