Why Presentation Skills Are Important in Marketing

What does it take to be a successful marketer? Turns out we don’t have to guess because someone’s already done the research. Fractl used IBM’s Watson Personality Insights API from 2019 to pick out the key traits and characteristics of 20 of the world’s most prominent marketing leaders (I even made the list!). According to […] …

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Using Collaboration Tools To Transform The Way We Work

Using Collaboration Tools To Transform The Way We Work written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Phil Simon In this episode of the Duct Tape Marketing Podcast, I interview Phil Simon. Phil is a keynote speaker and technology authority • An award-winning author of eleven business books and counting, most recently Reimagining Collaboration: Slack, Microsoft Teams, Zoom, and the Post-COVID World of Work. Questions I Ask Phil Simon:  A…

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The Top 10 Duct Tape Marketing Podcast Episodes for 2020

The Top 10 Duct Tape Marketing Podcast Episodes for 2020 written by John Jantsch read more at Duct Tape Marketing 2020 was an unpredictably eye-opening year that brought forth swift change, lots of uncertainty, and a shift in perspective for many. Even though 2020 immediately conjures words like “challenge,” “hardship” and “crisis,” there are many lessons learned that will impact and shape the future of business and small business marketing moving forward. I chatted with some…

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A Beginner’s Guide to Google Search Console

Want to know how your SEO efforts are paying off? Google provides a free tool called Google Search Console that provides a ton of detailed information about your site’s performance, security issues, errors, and more. How does it work? That’s what we’re going to cover today. What is Google Search Console? Google Search Console is […] …

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10 Strategies for Better Music Marketing

The advent of P2P file-sharing and streaming services changed music forever. If you only read the headlines, you might think the industry is on shaky ground. Google the phrase “Napster killed the music industry,” and you’ll see 242,000 results. Does that mean music marketing is dead? Actually, the reality is very different. In fact, the […] …

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How to Sell Products on TikTok

By now, you’ve probably heard a lot of buzz about Gen Z’s favorite social media app, TikTok. TikTok is a video sharing platform that allows users to create and share dynamic short-form (maximum of 60 seconds) videos. Users can add song snippets, special effects, and filters to their videos and then share them with a […] …

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