21+ Free and Effective October Marketing Ideas for Small Businesses

If you’re into sweet treats, smiles, and social impact, then you’ll find October to be a fun month for creative and quirky marketing. Using holidays and observances as focal points of your content and promotions helps to add a touch of excitement and gives you the opportunity to express your brand voice. Read on to get some October-related ideas and inspiration—for your blog, email, social media, website, and more. P.S. Still stuck in September? We’ve…

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5 Ways to Maximize Your ROI With Responsive Search Ads

Anyone who’s worked in search marketing has had a moment when they feel like they’ve really nailed the perfect ad for their product or service. Witty headline? Check! Compelling call to action? Check! Keyword/ad text pairing on point? Check! As the data sets in, we’re of course sometimes right and sometimes wrong, but we still feel that sense of pride in the fact that text ads can be, in some small way, little works of…

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Lessons Learned Running Dunkin Donuts

Lessons Learned Running Dunkin Donuts written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Robert Rosenburg In this episode of the Duct Tape Marketing Podcast, I interview Robert Rosenburg an American businessman, professor, and author. He was the chief executive officer of Dunkin’ Donuts for thirty-five years from 1963 to 1998 and also served on the board of directors of Sonic Corp and Domino’s Pizza.  Robert Rosenburg is the author of…

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How Google Local Guides Improve Visibility

As a business owner, you know reviews and fresh content are essential to your success. Suppose you’re passionate about promoting your business. In that case, you likely spend a lot of time creating new blog articles, crafting social media posts, or developing video content to keep your audience engaged. But there’s another, more passive promotion […]
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The 8 Best Content Marketing Companies of 2020

Research from Demand Metric shows content marketing costs 62 percent less but produces three times as many leads as traditional marketing. This is no surprise when you realize 70 percent of people would prefer to learn about a company through an article rather than advertising.  Content marketing can generate huge amounts of traffic, leads, and […]
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Best Domain Registrar

The best domain registrars are affordable, easy to use, and secure.  But with thousands of options to choose from, analysis paralysis takes over. From privacy and security to configuration and DNS management, it’s understandable to feel confused or unsure.  However, there’s good news. I’ve used countless domain registrars over the course of my online career […]
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