How Did the Customer Journey Evolve in 2019?

How Did the Customer Journey Evolve in 2019? written by John Jantsch read more at Duct Tape Marketing The customer journey is at the heart of all marketing efforts. I wrote last week about how the marketing hourglass and the marketing maturity model are the two frameworks to guide you through the creation of your entire marketing system. While the marketing maturity model helps you to establish and grow your own marketing assets, the marketing…

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Transcript of Paving the Path to a Purposeful Hustle

Transcript of Paving the Path to a Purposeful Hustle written by John Jantsch read more at Duct Tape Marketing Back to Podcast Transcript John Jantsch: When you work for a big brand, run your own small business, do freelance work, doesn’t matter, getting traffic to your website is always an issue. That’s why I love tools like Ahrefs. It’s an all in one SEO tool set that’ll help you solve that problem and they have…

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Paving the Path to a Purposeful Hustle

Paving the Path to a Purposeful Hustle written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Deanna Singh Podcast Transcript Today on the Duct Tape Marketing Podcast, I visit with Deanna Singh, speaker, author, and founder and Chief Change Agent at Flying Elephant. Singh defines her purpose in life as shifting power to marginalized communities, and through Flying Elephant, she does just that. By building opportunities within underserved communities, she helps…

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The 11 Biggest Google Ads Updates of 2019

2019 was a year of memorable events. A not-so-gratifying ending to HBO’s Game of Thrones inspired dozens of memes and weeks of animated office chatter. 17-year-old Billie Eilish attracted the biggest crowd ever in the 65-year history of the renowned Reading Festival. The day before Halloween, the Washington Nationals pulled off an incredible Game 7 comeback to secure the first World Series title in franchise history. Alas, we’re not here to talk about TV, music,…

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Weekend Favs December 7

Weekend Favs December 7 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…

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