29
Oct
29
Oct
Google Shopping Holiday Forecasts for YOUR Industry
Summer’s officially over. In the northeast, the leaves are changing colors, the nights are brisk, and the scent of pumpkin spice is in the air. While it may be tempting to relax in your Uggs and enjoy the fall, there’s no rest for PPC advertisers—just as back to school season is ending, the holiday shopping season has already begun! We’ve partnered with Google to examine what retailers should expect this coming holiday season based on…
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29
Oct
Why Obtaining Backlinks is a Lot Like Networking
Why Obtaining Backlinks is a Lot Like Networking written by John Jantsch read more at Duct Tape Marketing Obtaining backlinks is an important part of building out your SEO strategy. When you have a fair number of backlinks from reputable sites, it signals to Google that your site is reputable, too. By establishing yourself as a trustworthy presence on the web, you’ll find your pages getting prioritized in Google’s rankings, ahead of your competitors that…
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29
Oct
Transcript of Bringing Marketing and Product Development Together
Transcript of Bringing Marketing and Product Development Together written by John Jantsch read more at Duct Tape Marketing Back to Podcast Transcript John Jantsch: This episode of The Duct Tape Marketing Podcast is brought to you by Klaviyo. Klaviyo is a platform that helps growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing. John Jantsch: Hello, and welcome to another episode of The Duct Tape Marketing podcast. This is…
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29
Oct
Bringing Marketing and Product Development Together
Bringing Marketing and Product Development Together written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jill Soley Podcast Transcript On this episode of the Duct Tape Marketing Podcast, I visit with author and product and marketing executive Jill Soley. Soley has been developing, launching, and nurturing products for nearly 20 years; she’s currently the Chief Product Officer at the agile project management software firm Obo. Over the years, she’s learned a…
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