25 Oct

The Self-Reliant Entrepreneur Reading: Final

General, Marketing0 Comments

The Self-Reliant Entrepreneur Reading: Final written by John Jantsch read more at Duct Tape Marketing This week marks the launch of my latest book, The Self-Reliant Entrepreneur. Each day this week, I’ve shared an excerpt from the book. I’m closing out this week with a reading centered around Ralph Waldo Emerson’s Self Reliance. The seminal transcendentalist work calls on us all to “insist on [ourselves]; never imitate.” These are great words for any entrepreneur to live…

Read More
24 Oct

Creating Content? Make Sure You Have These Four Team Members

How To0 Comments

Different companies have different methods and tools for content creation. What’s important is that the team creating the content is capable of implementing a content strategy and achieving its objectives. So when putting together a content marketing team (or outsourcing to an agency), what should you be looking for? Read the full article at MarketingProfs

Read More
24 Oct

Email Marketing for Ecommerce: 11 Tips to Stay Out of the Trash

How To0 Comments

There are two types of people in this world. Those with “inbox zero,” and then people like me. This is a real-life screenshot of my current inbox. I know, I know it is bad! But here’s the thing: most of these are promotional emails that go right into my “Promotions” tab. Yes, I do open some of them, but only if they are super appealing to me. This might seem discouraging for all you email…

Read More
24 Oct

The Self-Reliant Entrepreneur Reading: Winter

General, Marketing0 Comments

The Self-Reliant Entrepreneur Reading: Winter written by John Jantsch read more at Duct Tape Marketing This week marks the launch of my latest book, The Self-Reliant Entrepreneur. Each day this week, I’ll be sharing an excerpt from the book, along with a challenge question for entrepreneurs to consider. Today’s reading features a quote from Ralph Waldo Emerson, and asks you to engage in quiet introspection, a perfect activity for a cold winter’s day. “True calling.…

Read More