11
Sep
11
Sep
How Repurposing Your Old Content Brings New Life and New Traffic
How Repurposing Your Old Content Brings New Life and New Traffic written by John Jantsch read more at Duct Tape Marketing If you’ve been in business for a while, you’ve probably generated a lot of content over the years. From blog posts to social media updates to podcasts and webinars, many businesses have shared tons of valuable information with their audience. But sometimes that older content starts to collect dust. It’s out of date, it’s…
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11
Sep
Transcript of Advice for Entrepreneurs Who Want to Sell Their Companies
Transcript of Advice for Entrepreneurs Who Want to Sell Their Companies written by John Jantsch read more at Duct Tape Marketing Back to Podcast Transcript John Jantsch: Hello and welcome to another episode of the Duct Tape Marketing podcast. This is John Jantsch and my guest today is John Warrillow. He is the founder of the Value Builder System, a company that helps business owners improve the value of their company, and he’s also the…
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11
Sep
Advice for Entrepreneurs Who Want to Sell Their Companies
Advice for Entrepreneurs Who Want to Sell Their Companies written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Warrillow Podcast Transcript Today on the Duct Tape Marketing Podcast, I chat with John Warrillow. He is the founder of The Value Builder System and the author of several books, including Built to Sell: Creating a Business That Can Thrive Without You. Warrillow has dedicated his career to helping business owners improve…
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10
Sep
Five Tips on How to Use Influencer Content in Paid Media [Infographic]
Influencers you work with can create some amazing content for your marketing campaigns. But what happens to that content after your campaign is over? You don’t have to let it go to waste. Read the full article at MarketingProfs
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10
Sep
4 Google Ads Audience Exclusions You Need to Try Next
Sometimes a successful paid media campaign requires the “less is more” approach. Negative audiences can help guide just the right users down the funnel. Negative audiences can also help keep the completely unwanted traffic from seeing your ads. The perfect combination of targeting plus exclusions may give you both the cost per acquisition and the customer lifetime value you are looking to hit. Now, I know what you are probably thinking: “We already know about…
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