How Marketers Would Spend Additional Content Budget

Senior marketers say that if they were given additional budget for their content efforts, they would spend it on channel diversity, creative development, martech tools, and paid media, according to recent research from PAN Communications and Heinz Marketing. Read the full article at MarketingProfs

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How to Sell Like Crazy with Facebook Slideshow Ads

Everyone talks about video content for advertising, but they don’t always do it. Why is that? Could it be the misconceived notion that it’s always expensive because you need to purchase high-end equipment, hire videographers, or rent a studio? I think so. Not necessary with Facebook Slideshow Ads. While those amenities would be great for any business to have, they are not realistic for most, especially small businesses. If that sounds like your scenario, worry…

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The 11 Best Competitive Ads We’ve Ever Seen on Google

I’m not a terribly competitive person.  Well—I guess I shouldn’t say that. I’m not always a competitive person. Like, if you beat me in a rainy day game of Monopoly, I’ll probably shrug my shoulders, murmur something about the Parker brothers feeding propaganda to children, and lay down for a nap. Claim to be a bigger fan of The Cabin in the Woods than me, and I might get a little hot under the collar.…

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Dell Latitude Password Reset (Job 2772)

Statement of Work/Description Reset the Windows 10 password on a Dell Latitude laptop. Location This work will be performed in Princeton, NJ. Qualifications Experience resetting passwords for Windows 7/10. CompTIA A+ or other relevant certifications (desired) Must have own tools Compensation The compensation for this project is $20. Payment will be made immediately upon the successful completion of the project. Selection Criteria Applicants will be selected based on the following criteria: Date of Application Experience…

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How to Segment Your Buyer Personas and Create Unique Content for Each

How to Segment Your Buyer Personas and Create Unique Content for Each written by John Jantsch read more at Duct Tape Marketing When you run a business, you want to seek out the customers who are the best fit for you. These people are not only the ones most likely to need your goods or services, they’re also the people you would most like to work with. For a lot of businesses, though, they have more…

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Why Continuous Learning Matters for Today’s Professionals

Why Continuous Learning Matters for Today’s Professionals written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Cooper Podcast Transcript On today’s episode of the Duct Tape Marketing Podcast, I chat with Matt Cooper, CEO of Skillshare. Skillshare is an online learning community that offers users access to more than 30,000 classes, with a focus on creative fields. Cooper discusses the ins and outs of running an online learning community: Why…

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Transcript of Why Continuous Learning Matters for Today’s Professionals

Transcript of Why Continuous Learning Matters for Today’s Professionals written by John Jantsch read more at Duct Tape Marketing Back to Podcast Transcript John Jantsch: This episode of The Duct Tape Marketing Podcast is brought to you by Klaviyo. Klaviyo is a platform that helps growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing. John Jantsch: Hello and welcome to another episode of The Duct Tape Marketing Podcast. This…

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