The Big, Easy Cheat Sheet for Google Display Ads
I’m going to go out on a limb here. You want people to become your customers, right? Of course you do. You’ve got bills to pay, mouths to feed, former paramours to impress. Well, partner, you’ve come to the right place. Though I won’t be so bold as to claim that display advertising is essential, I will be so bold as to claim that it’s a really good investment. And an underused investment at that!…
Read MoreThe 5 Best Sources for Stock Photos for Ads
Display ads serve only one purpose: to get eyeballs. That’s it. A blunt instrument, if you will. Because people don’t buy the minute after seeing your ad. It’s more like a month later. After three or five or seven messages hit them over the head. (Gently.) But that process all starts with at least one eye-popping visual interruption—and sometimes you’ll need a few of these. A visual interruption just like a neon “Open” sign. The challenges…
Read MoreNews: Google Unveils New Look; Facebook Ad Targeting Weakens
Although it certainly felt like Google Marketing Live 2019 took over the online advertising world for a minute there, we’ve still got some important news to talk about. Here’s the latest from Facebook, Instagram, and—believe it or not—Google. Google unveils new look for mobile search results In order to free up space for more information and on-SERP action buttons, Google has unveiled their reimagination of the mobile search results. Take a look at the image Senior…
Read MoreThe Secrets to Impactful Speaking
The Secrets to Impactful Speaking written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Allison Shapira Podcast Transcript On today’s episode of the Duct Tape Marketing Podcast, I speak with founder and CEO of Global Public Speaking, Allison Shapira. As a former opera singer, Shapira brings a unique perspective to public speaking. She helps business owners harness their voice as an instrument to most effectively communicate their message. Shapira works with…
Read MoreThe Only Move That Matters Is Your Next One
The Only Move That Matters Is Your Next One written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jenny Blake Podcast Transcript Have you become bored in your current position, are considering starting your own business or maybe you’re ready for a career change? With every plateau, there’s a pivot. And your next move is essential in determining your success. My guest for this week’s episode of the Duct Tape Marketing Podcast is Jenny…
Read MoreTranscript of The Only Move That Matters Is Your Next One
Transcript of The Only Move That Matters Is Your Next One written by John Jantsch read more at Duct Tape Marketing Back to Podcast Transcript John Jantsch: Hey, this episode of the Duct Tape Marketing Podcast is brought to you by Rev.com. We do all of our transcriptions here on the Duct Tape Marketing Podcast using Rev.com, and I’m going to give you a special offer in just a bit. John Jantsch: Hello, and welcome…
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