Is Organic Social Media Marketing a Thing of the Past?

Is Organic Social Media Marketing a Thing of the Past? written by John Jantsch read more at Duct Tape Marketing The world of social media is constantly changing and evolving. What was an effective marketing strategy two years ago would not garner nearly the same level of success today, and in the past year we’ve seen marketers make a major push towards paid social media. According to a survey from Social Media Today, 68 percent…

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How to Give Your Content CPR

How to Give Your Content CPR written by John Jantsch read more at Duct Tape Marketing Markeing Podcast with Laura Belgray Podcast Transcript There are at least 2,193 ways to make your content better and the best copywriters know them all. However, there are just three things that every marketer must master to dramatically improve their copy. Your web pages, brochures, and emails must have Clarity, Personality, and Resonance (CPR). Review every word you write for…

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Transcript of How to Give Your Content CPR

Transcript of How to Give Your Content CPR written by John Jantsch read more at Duct Tape Marketing Back to Podcast Transcript John Jantsch: Choosing the right domain name is critical to ensuring the success of your small business, but it’s gotten a little harder. Now you can choose a .us domain to help your business stand out. Reserve your .us web address today. Go to launchwith.us, and use my promo code, PODCAST, for my…

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Weekend Favs May 25

Weekend Favs May 25 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…

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How to Target Your Best Audience with Reddit Advertising

There’s a pretty simple reason why you’d want to advertise on Reddit: It’s one of the most visited websites in the world. With that much traffic, you need to be able to target your ideal audience. Advertisers have a handful of ways to use the high-traffic platform to get in front of a target audience or focus on building their brand in a new way. While there may not be a ton of targeting options…

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5 Unique Ways to Engage With Your Fans on Social Media

5 Unique Ways to Engage With Your Fans on Social Media written by John Jantsch read more at Duct Tape Marketing Social media provides you with a unique opportunity to engage with your fans and followers. For most businesses, the amount of face-to-face time you get with your customers in limited, and for some companies that operate entirely online, they never meet their customers in real life. Engaging with prospects and customers online is a…

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