10 Critical Elements Your Website Must Employ Today written by John Jantsch read more at Duct Tape Marketing Many people assume that a website’s purpose is to get new clients. Just create high-quality product pages, write a little content, add a CTA button then sit back and see if it works. Yet the primary goal of a website isn’t only to obtain new clients. In fact, 92% of consumers visit a brand’s website for the…

5 Keys To Transforming Your Business And Living The Life You Want written by Sara Nay read more at Duct Tape Marketing About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here! About this episode:…

How High-Performers Overcome Customer Indecision written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Dixon In this episode of the Duct Tape Marketing Podcast, I interview Matt Dixon. Matt is a Founding Partner of DCM Insights, the customer understanding lab. He’s also a frequent contributor to Harvard Business Review with more than 20 print and online articles to his credit. His first book, The Challenger Sale, has sold more than…

A high-performing video marketing strategy should be more than going viral. It’s crucial to make viewers take action. See how to create video marketing that converts.
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