25
Apr
24
Apr
25 Email Marketing Best Practices That Too Many People Ignore
Did you know that email is still one of the most effective ways to communicate with your customers? In fact, 4 out of 5 marketers say they’d rather give up social media than email marketing. However, many business owners don’t take advantage of email marketing best practices, which decreases their chances of success. In this […] …
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24
Apr
Online Advertising for Business: Creating the Perfect Plan That Gets the Customers You Want
The internet has transformed the advertising industry. Traditionally hard-to-measure channels like TV, billboards, and sponsorships are being pushed to the wayside by cheap, trackable online advertising channels like social media ads, display, and paid search ads. This shift is democratizing the industry. Even the smallest brands can compete on the same platform as multinationals if […] …
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23
Apr
Weekend Favs April 23
Weekend Favs April 23 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…
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22
Apr
How to Turn Live Video Into a Content-Repurposing Machine: Ian Anderson Gray on Marketing Smarts [Podcast]
Are you ready to build a content hub? Just press the record button. George B. Thomas talks with Ian Anderson Gray about how live video can be the source of all your content marketing efforts. Read the full article at MarketingProfs
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22
Apr
62+ May Marketing Ideas (and Examples) for Any Business or Budget
M-A-Y. These three letters, when strung together in that order, represent many things: A lovely first or last name. Who it’s gonna be, according to N’Sync. An expression of possibility or permission. A month bursting with creative and compassionate marketing opportunities That’s right. I’m not just talking Mother’s Day or Cinco de Mayo. There’s National Limerick Day. Honor Our LGBT Elders Day. Small Business Week. Mental Health Awareness Month. Asparagus Month!? You don’t see BIC…
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22
Apr
Local Marketing Strategies For Your Small Business
Local Marketing Strategies For Your Small Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Laura Nelson In this episode of the Duct Tape Marketing Podcast, I interview Laura Nelson. Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. She is currently VP of Marketing at Signpost, following roles with Broadly, Reputation.com, and Patch. Laura earned…
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