Increase Customer Engagement
In one 36-hour period, Amazon sold 100 million products. Chances are, Amazon ads spurred some of those sales. Amazon ads allow companies to pop to the top of search results. You reap a return on your investment in the form of enhanced sales and potential customer loyalty. Amazon, in return, makes a profit on ad […]
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In 2019, ecommerce sales were $3.53 trillion worldwide. According to Statista, that number is projected to grow to $6.54 trillion by 2023. Online shopping was a popular past time before the pandemic, but ecommerce has grown by 20 percent in 2020 alone. Are you ready? With the right preparation, ecommerce retailers can achieve double-digit conversion […]
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A decade ago, clouds were white puffy things we pointed at in the sky. Today, I suppose that’s still true. But “the cloud” means something completely different. It started as a buzzword, but now, it’s not uncommon to hear it in an afternoon conversation over coffee. In fact, it’s an incredibly common occurrence in our […]
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If you are looking to scale up your marketing, you will need talented people that can take charge of and execute your strategy. But should you build your own in-house marketing team or hire an agency partner? There are compelling reasons for both, and it mostly depends on your situation. Read on to find out […]
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Do you need a creative agency or a marketing agency? Look at the most successful companies today, and you’ll see the magic of both agency types at play. Take Apple for example. Apple’s marketing believes that “design and utility are just two of the reasons behind Apple’s success and certainly give it a competitive advantage.” […]
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You’ve decided to create your first website—great! I’m going to teach you to set up your site like you’ve done this thousands of times before. What You Should Know About Starting a Website In order to get your website online, you will need a domain name and a web host. A domain name is where […]
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Hiring and working with a digital agency comes with a lot of considerations. Not only will you need to think about how to appropriately vet a digital agency, but also what the working relationship will look like. In order to ensure that you are getting the most out of your digital agency – and that […]
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