There’s a ton of advice about using Instagram as an effective online marketing tool, but it can be challenging to scale your e-commerce brand on Instagram if you are a new brand without many followers yet. New accounts often have low engagement rates, which can be disheartening, but there are ways to navigate this period […] …

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If you’ve heard of BrickSeek, you likely know it’s a powerful tool for consumers, allowing them to track down inventory and find the best deals at big retailers. However, once you scratch beneath the surface, you’ll find out there’s a lot more to BrickSeek. Far from just a customer-facing app, it has a lot to […] …

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Link building is the cornerstone of SEO. Any good online marketer or SEO needs to know how to build links to their site to rank well on Google. The goal of this post is to provide something that all marketers with any skill set can use. Whether you’re new to link building or have been […] …

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Experience is kind of the holy grail when it comes to customer interaction, from marketing and sales to customer service and brand loyalty.  It’s something we all talk about, work toward, and set as a goal, but to some degree, it remains a concept we’re always trying to work for.  When do we actually achieve […] …

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Merchant services exist to help businesses process credit card payments. You might know them by the name “credit card processors.”  Regardless of what you call them, it’s important to choose the right merchant service for your specific business if you want to take payments from customers. I’ve reviewed the top six merchant services available today. […] …

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As business owners and marketers, we go through manic highs and lows. Things go well for a while, then follow with periods of low performance. This is normal. One way to help get yourself over the hump is with business coaching. The best business coaches not only coach you in your business but also coach […] …

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There are 69.3 million U.S.-based users active on Twitter, meaning it’s a platform full of potential when it comes to lead generation within the states. Unfortunately, it can be hard to know how to find leads effectively on Twitter—unless you know how to use Twitter’s advanced search queries. That’s why I’m going to tell you […] …

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