Weekend Favs April 11

Weekend Favs April 11 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…

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The Marketer and Buyer Anxiety: Three ways to counter anxiety in the purchase funnel

(This article was originally published in the MarketingExperiments email newsletter.) “When you realize the deepest source of anxiety is not from external factors, you will know how to correct it on your pages.” — Flint McGlaughin, Managing Director and CEO, MECLABS Institute The coronavirus crisis has driven people to do much of their shopping online. I am no exception. But I’m an anxious shopper. I don’t trust just any merchant. They need to earn my trust.…

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The Hidden Opportunity Within the COVID-19 Crisis: Three ways to transform your work and your life

“As a global pandemic grips modern society, most of the conversation has focused around the negative impacts facing individuals, organizations and society as a whole. Many people are hurting today. That cannot be understated. However, even COVID-19 has a silver lining. Deeply painful experiences can also be deeply transformational.” — Flint McGlaughliln, CEO and Managing Director, MECLABS Institute Our CEO, Flint McGlaughlin, has opened a new YouTube channel where he will be sharing what he…

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Weekend Favs April 4

Weekend Favs April 4 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…

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Use Your Value Prop to Pivot: Conversion Optimization to help with marketing amid coronavirus (Pt 2)

(This article was originally published in the MarketingExperiments email newsletter.) View Part 1 and Part 3. Businesses are struggling from the worldwide COVID-19 pandemic. We want to help you find new opportunities by providing free conversion optimization advice for your digital marketing webpages. In this replay of a live, interactive YouTube session, Flint McGlaughlin, CEO and Managing Director, MECLABS Institute (parent organization of MarketingExperiments), provides free conversion optimization feedback of audience-submitted pages. If you would like…

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Use Your Value Prop to Pivot: LIVE optimization to help with marketing amid coronavirus (Part 3)

(This article was originally published in the MarketingExperiments email newsletter.) (View Part 1 and Part 2.) Businesses are struggling from the worldwide COVID-19 pandemic. We want to help you find new opportunities by providing free conversion optimization advice for your digital marketing webpages. In this replay of a live, interactive YouTube session, Flint McGlaughlin, CEO and Managing Director, MECLABS Institute (parent organization of MarketingExperiments), provides free conversion optimization feedback of audience-submitted pages. If you would like…

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Weekend Favs March 28

Weekend Favs March 28 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out…

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