06 May

How to Ask for a Raise (& Actually Get It!)

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Are you getting paid what you’re worth or what you want? Many employees–46%, in fact–feel like they’re underpaid. Additionally, the PayScale Gender Pay Gap Report for 2023 concludes a disparity still exists in how men and women are paid. Their data further shows the gender pay gap is wider for women of color, women at higher job levels, and women in certain occupations and industries. Source For many, it can be difficult to navigate the…

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05 May

Purposeful Growth: The New Revolution For Business Success

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Purposeful Growth: The New Revolution For Business Success written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mark Mears Duct Tape Marketing Podcast, I interview Mark Mears. He’s a Best Selling author, keynote speaker, and consultant. Serves as Chief Growth Officer for LEAF Growth Ventures, LLC; a consulting firm inspiring individuals, teams, and organizations to find purposeful growth for business success while making a positive, lasting difference in the world.  Mark’s new book…

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02 May

3 Key Questions to Determine if Performance Max Is Right for You

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Performance Max (PMax) launched at Google Marketing Live (GML) 2021 and has received a mixed response. Some see great results and others struggle with the mixed-bag performance caused by lack of control. Understanding whether PMax will serve your account well comes down to these core criteria: What is your budget? Are your individual channels performing well? Can you provide all creative assets? While there isn’t a definitive yes or no, these questions can help you…

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02 May

Enhancing Marketing Strategies with AI Assistance

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Enhancing Marketing Strategies with AI Assistance written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m talking about how AI tools could be used as research assistants to enhance their work, generate ideas, and create more powerful marketing strategies for our clients. Key Takeaway: AI prompts can help marketers generate new concepts, research thoroughly, and develop…

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30 Apr

Weekend Favs April 29

Marketing, Tools0 Comments

Weekend Favs April 29 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took…

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29 Apr

24 Memorial Day Messages for Your Customers, Coworkers & Community

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Memorial Day isn’t just the unofficial start of summer, the day many public pools open, and a time to gather around the BBQ with your loved ones. It’s most importantly a time to remember those who lost their lives while serving in the US military. Source If you’re looking for a way to honor the day while also connecting with your audience, look no further. I’m sharing Memorial Day messages and greetings you can share…

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28 Apr

Tough Titties: Living Life on Your Own Terms

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Tough Titties: Living Life on Your Own Terms written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Laura Belgray In this episode of the Duct Tape Marketing Podcast, I interview Laura Belgray.  She is the founder of Talking Shrimp and co-creator of The Copy Cure. Laura is a copywriting expert who helps entrepreneurs find the perfect words to express and sell what they do in a way that gets them paid…

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