How to Write Headlines: a Step-by-Step Guide

If you want your blog posts to perform well, one simple way is to achieve this is by writing magnetic headlines.  By playing around with your title after publishing a post, you may significantly increase the post’s conversion rate. In this article, I’m going to share a step-by-step process to get you producing consistently great […] …

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Best SEO Plugins for WordPress

Search Engine Optimization (SEO) can be complicated or overwhelming for the average business owner, but it doesn’t have to be. With a decent SEO plugin for your WordPress website, the process of improving the quality and quantity of website traffic will be a breeze.  An SEO plugin offers you tools and powerful features like audit […] …

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DigitalMarketer Podcast – The Ultimate Marketing Engine

DigitalMarketer Podcast – The Ultimate Marketing Engine written by John Jantsch read more at Duct Tape Marketing In this episode of the DigitalMarketer podcast, I sat down with host Jenna Snavely to talk about my upcoming book, The Ultimate Marketing Engine. I take listeners through my innovative concept called the client success track. It’s not a marketing funnel. It’s not the customer value journey. It’s something entirely different. And I’m convinced that it can work…

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How To Get Customers Back And Back Again

How To Get Customers Back And Back Again written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Shep Hyken In this episode of the Duct Tape Marketing Podcast, I interview Shep Hyken. Shep is ais a customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal best-selling author. He recently wrote a book called I’ll Be Back –…

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How to Improve Google Shopping Ads ROAS with Priority Bidding

​​Congratulations! You’ve gotten through the tough part of Google Shopping: getting your account and your shopping feed running. But are you getting the most out of your campaigns? Today, I’m going to show you a strategy that will help you to get the highest return on your ad spend. It’s called the priority bidding structure. It’s a bit involved but I’m going to walk you through it. We’ll cover: How the priority bidding structure works…

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Quora Marketing: Why and How to Use It

If you are looking to build up your professional brand as an authority in your niche or industry, one great way to do so is to answer people’s questions.  Even if you’re not the top expert on a particular topic, chances are you still know more than others. Quora is a great place to start. […] …

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