A New Generation of AI: ChatGPT

A New Generation of AI: ChatGPT written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about a trend that has gotten so high in the past few months, ChatGPT. Key Takeaway: Nowadays, we look for tools that let us be more productive and help us save an immense amount of time. AI…

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How to Use HARO for Backlinks & PR (with a Free Pitch Template)

Whether you’ve got a new business or established one, there are lots of different ways to get your name out there in front of the right people. You’ve got pillar strategies like SEO, PPC, social, and more, and then there are more niche tactics within those strategies that can be wildly effective if you know how to use them right. One such tactic is through the platform Help a Reporter Out (HARO), which can help…

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76 Perspective-Broadening Stats About Diversity & Inclusion in Marketing for 2023

American filmmaker Ava Duvanay once said, “When we’re talking about diversity, it’s not a box to check. It is a reality that should be deeply felt and held and valued by all of us.” I agree wholeheartedly with this statement, but at the same time, I also realize that from a business and marketing standpoint, there is a need to put some structure, and maybe even checklists, into place in order to build a true…

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Weekend Favs February 25

Weekend Favs February 25 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took…

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What Is Digital Advertising? Types, Benefits & Examples (+Pro Tips!)

Digital advertising is one of the most effective ways for businesses of all sizes to expand their reach, find new customers, and diversify their revenue streams. That is, if you know how to navigate it right. Each ad network has its own unique strengths that you need to play to if you want to actually get a return on your investment. And that’s why I’ve written this guide! In it, I’m going to distill the…

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Growing Your Business Quickly And Effectively Like A Weed

Growing Your Business Quickly And Effectively Like A Weed written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Stu Heinecke In this episode of the Duct Tape Marketing Podcast, I interview Stu Heinecke. Stu is a bestselling business author, marketer, and Wall Street Journal cartoonist. His first book, How to Get a Meeting with Anyone, introduced the concept of Contact Marketing and was named one of the top 64 sales books…

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16 Captivating Pop-Up Examples (& How to Copy Them)

The great thing about pop-ups: they work. Put the right offers on the right pages and you’ve got yourself a lead-generating machine. The tough thing about pop-ups? There is so much you can do with them that it’s borderline stressful (okay maybe completely stressful). That’s why we’re sharing 16 popup examples to help you get ideas and inspiration for your own website and lead generation efforts. Let’s check’em out! 16 awesome pop-up examples (& why…

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