07 Jan

The Winning Agency Formula For Steady Growth And Continuous Profit

Marketing0 Comments

The Winning Agency Formula For Steady Growth And Continuous Profit written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Marcel Petitpas In this episode of the Duct Tape Marketing Podcast, I interview Marcel Petitpas. Marcel is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability by streamlining their operations and reporting systems. Marcel is also the fractional COO at Gold Front and a speaker,…

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07 Jan

Weekend Favs January 7

Marketing, Tools0 Comments

Weekend Favs January 7 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took…

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06 Jan

The Top 12 SEO Trends to Optimize for in 2023

How To0 Comments

​​SEO is one of the most dynamic areas of digital marketing because Google is always updating its ranking algorithm to make search a better experience for users. That means each year, marketers have the opportunity to reevaluate the SEO trends shaping the search engine landscape. That being said, read on for the top 12 SEO trends to watch out for in 2023 and how to align your strategy with them. Table of contents The new…

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06 Jan

How To Quickly Double Your Sales

Marketing0 Comments

How To Quickly Double Your Sales written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Amanda Holmes In this episode of the Duct Tape Marketing Podcast, I interview Amanda Holmes. Amanda is the CEO of Chet Holmes International (CHI) which has worked with over 250,000 businesses worldwide. At age 24, she inherited her father’s multi-million dollar enterprise, which specializes in helping companies double their sales. She’s the author of a book…

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05 Jan

The 13 Best Marketing Strategies for Small Businesses in 2023

How To0 Comments

As a small business entering a new year, It’s important to know two things: 1. The broader digital marketing trends to expect in the industry as a whole, and2. The smaller tactical strategies that are mainstream and already in full swing. The former is for readiness and results in the long term while the latter is for relevancy and results now. That being said, read on for the 13 best marketing strategies for small businesses…

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05 Jan

Google Ads Automation: When (& When Not) to Use It

How To0 Comments

Over the years, Google has made a clear effort to automate as much of its advertising platform as possible. There are a number of reasons for this, from increased competition from alternative platforms to the less obvious advantage of increasing advertiser spending without their awareness. That isn’t the whole story, however, because many of the automated features Google has launched over this time period have improved the overall experience for advertisers. The way I look…

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05 Jan

5 Stages Of Marketing In The Customer Success Track

Marketing0 Comments

5 Stages Of Marketing In The Customer Success Track written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about something that I’ve been talking a lot about lately called the Customer Success Track. Key Takeaway: After working with tons of small businesses and clients for the last 30+ years, I’ve realized…

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