Grow Your Business Faster Through Experimentation written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Andrew Warden In this episode of the Duct Tape Marketing Podcast, I interview Andrew Warden. Andrew is the CMO of Semrush – an online visibility management SaaS platform that has been used by millions of marketers worldwide including this one. Key Takeaway: A crucial component of growth is experimentation. Experimentation is the engine that drives innovation.…

Read More

The Seven Levels Of Adaptive Innovation written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Steve Miller In this episode of the Duct Tape Marketing Podcast, I interview Steve Miller. Meetings & Conventions Magazine calls Steve Miller the Idea Man for his unconventional, edgy, no-spin approach to marketing and branding. He is the author of the Amazon #1 bestseller, “UNCOPYABLE: How to Create an Unfair Advantage Over Your Competition.” Steve’s speaking…

Read More

A Guide To Building An Authentic And Powerful Personal Brand written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Laura Bull In this episode of the Duct Tape Marketing Podcast, I interview Laura Bull. Laura is a bestselling author and brand strategist who specializes in transforming people into competitive and sustainable business brands. Her latest book is — From Individual to Empire: A Guide to Building an Authentic and Powerful Brand.…

Read More

How To Improve Your Local Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Laura Nelson In this episode of the Duct Tape Marketing Podcast, I interview Laura Nelson. Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. She is currently VP of Marketing at Signpost, following roles with Broadly, Reputation.com, and Patch. Laura earned…

Read More

What To Know Before Starting A Podcast written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Dan Franks In this episode of the Duct Tape Marketing Podcast, I interview Dan Franks. Dan is the Co-founder and president of Podcast Movement, the world’s largest conference and trade show for the podcast industry. He is a CPA and was formerly the Business Manager and Director of Live Events for Midroll Media. Key Takeaway:…

Read More

Why Being Human Is Your Brand’s Biggest Asset written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jacqueline Lieberman In this Duct Tape Marketing Podcast episode, I interview Jacqueline Lieberman. Jacqueline is the former Managing Partner and the Head of Strategy Story Worldwide and current founder of BrandCrudo. Key Takeaway: Brands are people’s introduction to businesses and their way to interact with companies. The more human a brand is, the better…

Read More