28 Dec

How To Create The Perfect Self-Employed Ecosystem To Attract The Success You Want

Marketing0 Comments

How To Create The Perfect Self-Employed Ecosystem To Attract The Success You Want written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jeffrey Shaw In this episode of the Duct Tape Marketing Podcast, I interview Jeffrey Shaw. Jeffrey is an experienced speaker and small-business consultant. He helps self-employed and small-business owners gain control of their businesses in what otherwise seems like uncontrollable circumstances. He’s also the author of a book called:…

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25 Dec

Weekend Favs December 24

Marketing, Tools0 Comments

Weekend Favs December 24 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took…

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22 Dec

Do free driver updaters exist?

Marketing0 Comments

Do free driver updaters exist? written by John Jantsch read more at Duct Tape Marketing As is the case with Canon Mg2522 driver a lot of potentially unwanted programs, they offer functionality that is already built into Windows. Expand the “Driver Updates” section here to view optional driver updates. In Windows 10, there are multiple ways out there to update device drivers. Following are the three easy ways to update the display driver in Windows…

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22 Dec

The Definitive Guide To Instagram Marketing

Marketing0 Comments

The Definitive Guide To Instagram Marketing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jenn Herman In this episode of the Duct Tape Marketing Podcast, I interview Jenn Herman. Jenn is a social media consultant, speaker, and globally recognized Instagram expert. She is a sought-after international speaker providing tips, resources, and training for organizations of all sizes that need to structure their social media strategies. She is the co-author of…

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22 Dec

Scaling Your Agency Without Adding Overhead

Marketing0 Comments

Scaling Your Agency Without Adding Overhead written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show. Today, we have the ability now to start businesses without really adding much overhead. You don’t need an office – all you really need is a computer. But in order to scale, there are a few things you have to…

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21 Dec

How to Measure Content Marketing ROI Right: Metrics, Math & Mistakes to Avoid

How To0 Comments

When it comes to marketing, there is no doubt that content is king. But according to a recent Parse.ly study, 53% of organizations’ revenue goals are not tied to content. This is a major pitfall. If you don’t know how your content is impacting your bottom line, how can you know what’s worth your money and what’s not? Although many believe that calculating the return on investment (ROI) of content marketing is a mystery that…

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21 Dec

How to Increase Customer Perceived Value: 13 Psychology-Backed Strategies

How To0 Comments

An experiment was conducted for wine tasters sometime ago. The volunteers received two bottles of wine and were told to describe the taste of each one. Bottle A came with a price tag of $5, while the other bottle had a price tag of $45. While both bottles had the same exact wine in them, most volunteers claimed the costly wine tasted better than the cheap bottle. This is perceived value in action! So how…

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