Is a Future With No Keyword Match Types in Sight?

💀 Don’t ask for whom the bell tools, keyword match types…it tolls for thee. 🪦 Okay so that may be a little dramatic, but with Halloween right around the corner, it felt right. Keyword match types are still here and kicking. …for now… Why “for now”? Because just yesterday, some advertisers began seeing a new beta feature in Google Ads that basically allows you to turn on broad keywords (and turn off keyword match types)…

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Aligning Your Life To Manifest The Joy And Success You Deserve

Aligning Your Life To Manifest The Joy And Success You Deserve written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jean Hanson In this episode of the Duct Tape Marketing Podcast, I interview Jean Hanson. Jean is a Certified Higher Guidance Life Coach, energy healer, and co-owner of Realign Your Life Wellness Center in Mesa, Arizona. Prior to this, Jean and her husband Steve owned two successful companies that helped thousands…

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How To Stop Losing Customers To Your Competition

How To Stop Losing Customers To Your Competition written by Shawna Salinger read more at Duct Tape Marketing Generating leads can be challenging, especially if you are a small business owner. There is A LOT that goes into obtaining just one lead, let alone ten or 100 leads. But what’s worse? Creating a plan, paying for a successful advertising campaign, driving traffic to your website, generating leads…and then losing those sales because you don’t have…

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How to Create Pillar Pages for SEO (With Examples!)

Considering that most people need to engage with a brand around 7 times before becoming a customer, it’s important that your content gets in front of them as often as possible. But if you’ve got a website filled with SEO-optimized content and it’s not getting the traffic it deserves, there’s a good chance your internal linking strategy isn’t being handled as effectively as it could be. Pillar pages are the solution to that problem. They’re…

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Satisfying Your Customers Need for Speed Today

Satisfying Your Customers Need for Speed Today written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brett Martin In this episode of the Duct Tape Marketing Podcast, I interview Jay Baer. Jay is a customer experience and digital marketing pioneer, expert, advisor, researcher, and analyst. Jay has written 6 best-selling books and founded 5, multi-million dollar companies. His very popular twice-monthly newsletter is at TheBaerFacts.com. Key Takeaway: How fast is fast…

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