10 Jan

Creating Shareable Content for Your Business

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Creating Shareable Content for Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Tim Staples Podcast Transcript Today on the Duct Tape Marketing Podcast, I chat with Tim Staples, CEO of Shareability and co-author of Break Through the Noise: The 9 Rules to Capture Global Attention. Staples has developed a reputation in the marketing industry for being a creator of viral content. In the past few years, several of his…

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08 Jan

Do High DA Backlinks From Blog Comments Help Rankings?

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If you have ever left a comment on NeilPatel.com, you’ll notice that there is no URL field. Why? Well, a few years ago, blog commenting exploded. I was literally getting thousands of spam comments a day from people just leaving a comment for the purpose of link building instead of providing value to the community. […]
The post Do High DA Backlinks From Blog Comments Help Rankings? appeared first on Neil Patel. …

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08 Jan

Google Doubles Its Life Event Targeting & Expands to Display Ads

How To0 Comments

Google Ads has always been a great way to reach a wide audience—but advertisers often learn quickly that not everyone converts the same and it’s very easy to waste a lot of ad spend on people whom might not be your target audience. People are complex and finding your ideal audience is more than just the sum of their keywords or demographics. Back in 2017, Google introduced the ability to target users based on their…

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08 Jan

The 16 Best Marketing Strategies to Try in 2020

How To0 Comments

Well, 2020 is here. And, so far, it doesn’t look much different than December 2019. That’s why we asked dozens of digital marketers for their best marketing strategies of last year—and, boy, did they deliver. Here’s a look at what tops the list for marketing experts 2019—and what we think are the 16 best marketing strategies you can take into 2020.  1. Educate with your content Content has long been king and 2019 was no different.…

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08 Jan

Why Paid Search Must Be Part of Your Mix

Marketing0 Comments

Why Paid Search Must Be Part of Your Mix written by John Jantsch read more at Duct Tape Marketing Digital advertising isn’t a novel idea. From Google and Facebook ads to sponsored content on LinkedIn to banner ads on other websites, advertising online has been around for a while. Just because it’s an established marketing channel, though, doesn’t mean it’s lost any of its relevance. If anything, the importance of advertising in general, and of…

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