How to Do Competitor Keyword Analysis in 5 Steps (+Free Template!)

You’ve heard of its magical powers. Digital marketers swear by it, saying it can uncover some of the highest intent, most searched keywords in your industry. Competitor keyword analysis. But there are tons of competitors to sift through, hundreds of different tools you could use, and even more keywords to consider. How in the world can you harness that magic without spending hundreds of hours? By following a proven process that sifts through all the…

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Building A LinkedIn Profile For Business Success

Building A LinkedIn Profile For Business Success written by Sara Nay read more at Duct Tape Marketing About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here! About this episode: In this episode of the…

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10 Diversity, Equity & Inclusion Resources for Small Businesses

You already know that diversity, equity, and inclusion (DEI) has come into the spotlight over the past two years, but the Google Trends chart below shows just how drastic this shift is. From the beginning of 2020 to today, the popularity of this search term has increased 700%. And there’s no doubt that a good portion of those searches is coming from businesses trying to figure out how to do their part. So if you’re…

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Weekend Favs May 28

Weekend Favs May 28 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I…

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